Let’s rework – 7 ideas for working better!
Posted February 27, 2011on:
If you are looking for some book with some different ideas on managing oneself and doing business, I would recommend ‘Rework’ by Jason Fried.
Their company, 37 signals has defied all the ‘rules’ of the modern corporate company. With software developers working in 8 different cities, never meeting each other but delivering products which are being used by millions of users, 37 signals provide with some thing different!
This book is not based on ‘academic’ ideas of doing business, its based on the experience. A must read for those who are thinking to add value in society by doing things!
Jason Fried says: “We started out in 1999 as a three-person Web-design consulting firm. In 2004, we weren’t happy with the project-management software used by the rest of the industry, so we created our own: Basecamp. When we showed the online tool to clients and colleagues, they all said the same thing: “We need this for our business too. Five years later, Basecamp generates millions of dollars a year in profits”.
A few ideas from the books are:
1. Instead of term ‘entrepreneur’, use the term ‘starter’
Why to use the term ‘entrepreneurs’ when we can call every businessmen a ‘starter’? Using heavy words make it appear as if we are talking about an exclusive club while any one can do business and any one can start doing things when an idea is put into action.
2. When some one says: “This won’t work in real world”, ignore the suggestion. It can be ‘their’ real world, not yours. Jason says that the ‘real world’ is not a place, it is an excuse for not doing things i.e. for not trying new ideas in the field.
3. People may appear to be negative about business. They say: eight out of ten business fail. Rework’s advice: Live in the air of negativity but don’t inhale it!
Other people’s failure are just that: Other people’s failure! Don’t be afraid of taking baby steps but do keep on taking those steps.
4. Any product which takes care of your own need will work in the market.
5. Planning is guessing!
When we talk about long term plans, those are long term guesses. Things change on a daily basis and hence, plans should also take reality into account. Don’t be bogged down by big complex business plans. Start with simple idea and make it work.
6. “Workaholics aren’t heroes. They don’t save the day, they just use it up. The real hero is already home because she figured out a faster way to get things done”.
7. Prioritize visually:
“And a quick suggestion about prioritization: Don’t prioritize with numbers or labels. Avoid saying, “This is high priority, this is low priority.” Likewise, don’t say, “This is a three, this is a two, this is a one, this is a three,” etc. Do that and you’ll almost always end up with a ton of really high-priority things. That’s not really prioritizing.
Instead, prioritize visually. Put the most important thing at the top. When you’re done with that, the next thing on the list becomes the next most important thing. That way you’ll only have a single next most important thing to do at a time. And that’s enough”.
Watch a small interview with Jason Fried: